CUSTOMER DEVELOPMENT ENGAGEMENT

Turn Assumptions Into Actionable Insights

Systematically guiding startups and corporate ventures in discovering and validating scalable business models. 


My approach is rooted in Steve Blank’s time tested Customer Development Process—a tested framework for go-to-market planning. By focusing on understanding customer needs and market dynamics, I help transform assumptions into actionable insights, reducing the risks associated with new product or service launches.

VALUE PROPOSITION

By engaging in our Customer Development Consulting Service, your organization will:

Reduce Market Entry Risks: Make informed decisions grounded in real customer feedback, minimizing uncertainties.


Accelerate Time-to-Market: Streamline development by focusing on what customers actually want.


Enhance Product-Market Fit:  Align offerings with demand, increasing traction and revenue potential.

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The Work

INITIATE PROJECT

  • HYPOTHESIS FORMULATION

    Collaboratively develop clear, testable hypotheses regarding your business model, including customer segments, value propositions, and revenue streams.

  • MARKET RESEARCH

    Gather and interpret data from potential customers to validate or refine business assumptions.

  • CUSTOMER FEEDBACK ANALYSIS

    Insights are only useful if they lead to action. I take the data, extract what matters, and provide concrete recommendations to help you refine your business model for real-world success.

  • ITERATIVE BUSINESS MODEL REFINEMENT

    Provide actionable recommendations based on empirical findings to adjust your business model.

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INITIATE PROJECT